Media companies are overdue for a system that connects and brings a parallel solution to reporting, forecasting, and planning advertising revenue. PROPHET™ eliminates the reliance on multiple spreadsheets as the integral part of media forecasting and planning especially during the upfront.
PROPHET™ minimizes your time to drive and recoup revenue and eliminating the highly manual planning process that is still the norm in our business. However, our industry is continually evolving and adopting new technologies so the day has come where media pricing/planning and operations should be spent more on strategic activities in lieu of continually running reports and rolling up data sets in cumbersome excel files. PROPHET™ provides a platform to enable you to actually do the strategic work. Leave the dirty work to us so you can drive your business forward wherever that may be.
REDUCE SALES LEAD TIME
PROPHET™ unifies data from across many systems, standardizes your data and finally making all your systems actionable. This step allows for more accurate forecast and manages your upfront pricing and planning.
You deserve visibility and real time insights to your inventory, across all sales channels. You deserve a forecasting process that is as much science as art, and the tools to price, plan and manage your inventory to maximize revenue within your premium products while not compromising the overall performance of your business. You deserve to be empowered with the right insights to inform and tools to act in confidence with maximizing your advertising revenue and yield management.
MORE ACCURATE FORECASTING
Our platform saves time by automating the grunt work involved in the sales and planning process, so you can just focus on strategy and growing your business.
PROPHET™ sits on top of your existing systems so you can manage your media business from a single dashboard. Our technology integrates with Google, MediaOcean, Gracenote, Adobe, Kaltura, comScore, Nielsen, and InVision – to just name just a few.
NO BLACK BOXES
Since we are an independent organization, we can work directly with our partners to make sure your current systems work even harder. Prophet can provide the connective tissue of your advertising sales systems infrastructure to solve the business problems of advertising.